Manager, Creator Marketing

Red Bull North America
United States, California, Santa Monica
Feb 13, 2025
The Creator Marketing Manager will support the execution of the creator marketing strategy by managing relationships with creators, overseeing the day-to-day operations of creator-led campaigns, and ensuring alignment with the broader creator marketing goals. This role will play a pivotal part in enhancing brand trust and relevance. The objective will be to curate and develop genuine relationships with creators and influencers, building long-term partnerships based on authentic, shared passion points, and creating impactful moments that fans and followers will never forget. This Creator Marketing Manager will work closely with the Director of Creator Marketing to develop and maintain strong relationships with creators, facilitate campaign execution, and support event activations. The Creator Marketing Manager will also collaborate with cross-functional teams to ensure campaigns are delivered on time and in alignment with the brand's global standards. This is a regional role and will be responsible for overseeing the West Region. EXPERIENCE Your areas of knowledge and expertise that matter most for this role: Over 4 years of comprehensive experience in Creator Marketing, influencer marketing, or talent management, with a focus on campaign management. Proven track record of operating in a professional environment and able to hit the ground running Avid consumer and user of platforms like TikTok and YouTube Candidate should be a natural networker both online and in real life Strong ability to operate professionally in any environment Candidate should possess a strong sense of urgency, be excited about innovation, strategic about calculated risk tasking and maintain a high level of integrity Strong communication and relationship management skills, with the ability to build and maintain positive relationships with creators. Experience managing the execution of creator-led campaigns, ensuring timely delivery and performance tracking. Proficiency in CRM systems and campaign management tools, with the ability to track and report on campaign performance. Excellent organizational and multitasking skills, with the ability to manage multiple projects and campaigns simultaneously. Bachelor's degree or equivalent work experience Must be fluent in English, additional language skills an advantage Must have valid US Drivers License Travel 30-40% Permanent Benefits eligible