Sr. Product Manager, MarTech

Udemy
$150,000-$187,000 USD
United States, Texas, Austin
May 13, 2025
About us At Udemy, we're on a mission to transform lives through learning. Through our intelligent skills platform and a global community of instructors, we've helped nearly 80 million learners and more than 17,000 organizations achieve their goals. Come join us in ensuring everyone, everywhere has access to the skills they need to unlock their potential and create possibilities for themselves and others. Learn more about us on our company page. Hybrid work Udemy is headquartered in San Francisco with global offices in Australia, India, Ireland, Turkiye, and other US locations. Our robust hybrid work model spans San Francisco, Austin, Denver, Ankara, Dublin, and Melbourne. This hybrid position requires three days per week in our Austin office. About you We're looking for an experienced Senior Product Manager to lead our Marketing Technology (MarTech) strategy and help scale how we engage millions of learners worldwide. In this pivotal role, you'll own the vision, roadmap, and execution for our MarTech platforms-enabling our marketing and growth teams to acquire customers and deliver personalized and timely communications at scale. You'll work cross-functionally with Engineering, Marketing, Data Science, and Design to optimize our marketing infrastructure and unlock new ways to acquire, engage, and retain users. If you're passionate about building modern marketing platforms, data-driven decision-making, and helping people change their lives through learning-we'd love to meet you. What you'll be doing Define and own the product strategy, roadmap, and KPIs for our MarTech capabilities. Lead the development and enhancement of marketing and customer communication platforms across email, push, SMS, landing pages, and automated campaign systems. Partner with Marketing and Engineering to design and implement tools that increase campaign effectiveness and operational velocity. Oversee the integration and evolution of our Customer Data Platform, ensuring data accuracy and accessibility for key stakeholders. Continuously evaluate our marketing stack and identify opportunities to optimize performance and enable innovative marketing strategies. Balance short-term wins with long-term scalable investments to drive growth. Champion a test-and-learn culture of fast iteration and ongoing optimization. Act as the product expert for all things marketing technology at Udemy. What you'll have 5+ years of product management experience, preferably with internal platforms or marketing technology tools. Experience building products that allow marketers to use data to better reach prospects and customers through paid, organic, and lifecycle marketing. Proven success improving marketing workflows and driving marketing velocity and quality. Familiarity with tools such as Braze, HighTouch, Contentful, Gainsight, or similar platforms. Strong ability to translate insights into product ideas and drive execution toward measurable outcomes. Exceptional collaboration skills; comfortable partnering closely with Marketing and Engineering while balancing competing priorities. A hypothesis-driven mindset and the ability to move seamlessly between strategic thinking and hands-on delivery. At Udemy, we strive to be transparent around compensation. Actual compensation for this role is based on several factors, including but not limited to job-related skills, qualifications, experience, and specific work location due to differences in the cost of labor. In addition to a base salary, this role is also eligible for benefits and equity. Hiring Compensation Range $150,000 - $187,000 USD We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you! Life at Udemy We aspire to be as vibrant and dynamic as the communities we serve, as inquisitive as those who use our platform, and as revolutionary as the future we strive to open for everyone. Here are some of the things we love about life at Udemy: We're invested in creating an inclusive environment that welcomes a diverse range of backgrounds and experiences. From creating employee resource groups, ensuring we're a Fair Pay Workplace, and building a flexible work culture, our belonging, equity, diversity, and inclusion (BEDI) initiatives always put our people first. We want you to be able to bring your authentic self to work because when we all do, we're better for it. Learning is what we do - inside and out. Our Learning & Development team is second to none, helping ensure your journey is one of continuous progression. You'll also have unlimited access to Udemy courses, monthly UDays (meeting-free professional development days), and a generous annual professional development stipend. Our reason to exist is to revolutionize learning - that calls for taking risks and learning from failures. Whether it's our hackathons (a company-wide effort to envision new possibilities for our product) or sharing our prototypes, we see experimentation as a crucial step on the path to success. We're committed to creating world-class employee experiences and are proud of the recognition of this by Great Place to Work. Of course, the best thing about being part of Udemy is knowing your work makes a difference for people and organizations around the world. You've got the skills; why not use them to help others develop theirs? At Udemy, we value diversity and inclusion and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition, or disability. Our Benefits Start with U Our benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most. Benefits vary by region, and we encourage applicants to review our US Benefits and Ireland Benefits pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process. Benefits outlined are provided as a general overview and may vary depending on the location, role, and employment classification. All benefits are subject to change at the discretion of the organization and in accordance with applicable laws and policies. Information regarding data privacy is available within the Udemy Careers Privacy Notice.