Account Manager

Account Manager - Offers Business

With over 40 years in market research, Dynata is launching a new business unit, Offers, and is seeking an experienced account manager in performance media to drive revenue and business growth. In this role, you'll be at the forefront of managing high-impact campaigns and advertising relationships aimed at monetizing our member base through our offerwall of incentivized ads, game downloads, online purchases, cash-back offers, receipt scans, and more. With your experience in account management, you'll serve as the key points of contact for advertisers-ensuring campaign success, hitting performance targets, and unlocking new growth opportunities for both our partners and the business.

Core Responsibilities

• Advertiser Management: Serve as the day-to-day contact for communications; build strong relationships and proactively address business needs and/or concerns.
• Campaign Oversight: Lead the execution, optimization, and reporting of performance campaigns across our media portfolio.
• Business & Account Growth: Work closely with both programmatic and direct advertisers with a focus on growth; add new opportunities and increased payouts to current accounts.
• Reporting & Analytics: Deliver actionable performance reports and present campaign insights that support business growth.
• Budget Management: Monitor campaign budgets/caps across channels and manage invoicing processes.

Experience Required

• 5+ years of experience in account management, ideally within a performance media or digital marketing environment.
• Proven success managing programmatic and direct advertising relationships.
• Demonstrated ability growing account relationships by driving measurable outcomes CPIs, CPAs, ROAS, and revenue growth.
• Experience working in a performance-driven environment, managing multiple accounts and growth initiatives simultaneously.

Specialized Skills

• Excellent communication (oral, written, presentation), organizational, and intrapersonal skills.
• Strong organizational and multitasking skills; able to manage multiple campaigns and relationships simultaneously.
• Ability to work with advertiser marketing platforms such as Tune, Ever Flow, Apps Flyer, etc.
• Negotiation skills.
• Ability to analyze data and problem solve.
• Proficiency in Microsoft Office PowerPoint and Excel.
• Deliver against revenue and account growth targets.

About Dynata

Dynata is the world's largest first-party data platform for insights, activation and measurement. With a reach that encompasses 70 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum - from strategy, innovation, and branding to advertising, measurement, and optimization. Dynata serves more than 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers in North America, South America, Europe, and Asia-Pacific. Learn more at www.dynata.com.