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Sales Representative , Industrial Coatings

The Sherwin-Williams Company
$79,830 - $103,901 Annually
United States, Texas, Richardson
May 14, 2025

The Sales Representative is accountable for developing and driving sales in a specific geographic territory.



  • Prospecting new business and making sales calls to existing accounts for the purpose of selling to customers in the Industrial and all of the Protective & Marine focus markets.
  • Collect reliable customer/territory information and estimate individual customer potential.
  • Develop a strategy to grow business with customers and identify items or product categories that require specific attention in support of this strategy.
  • Develop weekly selling plan and conduct sales calls accordingly.
  • Determine where customer is in the overall selling process and what steps are necessary to move the process along.
  • Conduct product demos to support the selling process.
  • Support customers' application requirements.
  • Identify sources of sales leads and follow through on leads provided by store/facility personnel as appropriate.
  • Manage customer complaints within lines of authority and manage process to resolution.


ADDITIONAL DIMENSIONS:



  • Assist Store/Branch Manager in resolution of product supply problems.
  • Conduct customer surveys.
  • Other duties as assigned


Education:

Required:



  • High School Diploma or equivalent


Minimum Qualifications



  • 1-3 years business to business sales experience.

    • Prefer experience as a Commercial Branch Manager or Sales Rep with proven successful sales performance in a large territory; or comparable non-SW industry Sales Rep experience.

  • Ability to travel (occasionally overnight) as needed
  • Ability to maintain a discipline in pre-call planning daily and monthly activity to ensure time is maximized and the territory SherPlan is being executed.
  • Demonstrated knowledge in the Protective & Marine products, Industrial Flooring products, and application methods, market dynamics and trends in the coatings industry.
  • Strong working knowledge of concrete surface preparation and application of floor coatings.
  • Knowledge of and capable of using sales excellence methods in sales calls and time management.
  • Ability to evaluate growth and improvement opportunities and establish a strategic direction taking into consideration resources, constraints, and organizational values.
  • Experience and proven success in conducting outside sales calls on commercial and wholesale accounts to build new business and increase existing business.
  • Excellent wholesale customer service skills, including problem solving and handling customer complaints within lines of authority and manage process to resolution.
  • Demonstrated leadership qualities, including professional presence and exhibiting confidence with customers.
  • Ability to perform the essential duties of the job with/without reasonable accommodation


Preferred Qualifications:



  • 3+ years of business to business sales experience in the coatings industry.
  • Demonstrated knowledge and proficiency of multiple corrosion prevention solutions
  • NACE or SSPC Certified or other industry certifications
  • Excellent verbal and written communication skills required to effectively communicate and influence specifiers and asset owners.
  • Strong demonstrated knowledge in Protective & Marine products, industrial preparation and application equipment.
  • Bachelor's degree in a technical/business field


TRAVEL REQUIREMENTS: (TIME SPENT AWAY FROM HOME OR OTHER TYPICAL OFFICE LOCATION)



  • 50%

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