Employment Brand Specialist - Limited Term

Georgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our strategic plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting Faculty may require meeting the needs of two careers.

About Georgia Tech

Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's Faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and is No. 1 among institutions without a medical school.

Georgia Tech's Mission and Values

Georgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do:

1. Students are our top priority.

2. We strive for excellence.

3. We thrive on diversity.

4. We celebrate collaboration.

5. We champion innovation.

6. We safeguard freedom of inquiry and expression.

7. We nurture the well-being of our community.

8. We act ethically.

9. We are responsible stewards.

Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good, breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact.

Georgia Tech Human Resources (GTHR) serves the Institute and its more than 14,000 employees through strategic counsel, employee engagement, and essential human capital management operations. As the people's unit, GTHR is engaged throughout the employee's lifetime at Georgia Tech. Our team works with sensitive employee information and assists in the management of complex employee issues. Professionalism and confidence are of the utmost importance within our team.

• Process payroll and maintain employment data for approximately 14,000 active faculty, staff, and students
• Strive to attract, recruit, and retain the best talent in the marketplace.
• Provide immigration, labor, and tax support required for foreign national faculty and staff to work at Georgia Tech and support employees performing services overseas.
• Leverage a market-driven compensation structure to attract and retain employees.
• Advise employees and managers regarding work performance and conflict management.

The Employment Brand Specialist develops and executes social media campaigns and recruitment branding content for staff positions at the Georgia Institute of Technology. The role directly engages with employees and leaders to develop strategic goal-aligned and value-driven branding designed to attract, engage, and retain talent. The Employment Brand Specialist works to convey and amplify a positive employee experience and University work culture through social media platforms, videos, print, and various forms of communication. Through intentional campaigns and branding artifacts, this position identifies and highlights unique and desirable attributes that set Georgia Institute of Technology apart from competitors and make it a desirable workplace.

• This position will interact regularly with the Employment Brand Manager, the GTHR Communications Department, the GTHR Employee Engagement Department, the Institute Communications social media team, as well as photography and videography.

• This position typically involves advising and counseling peers, internal and external stakeholders, and student workers assigned to employment brand projects.

• This position will supervise: N/A

Job Duty 1 -

Work closely with the Employment Brand Manager and communications staff to design and develop a brand strategy that increases internal engagement and attracts external talent.

Job Duty 2 -

Curate content for Georgia Institute of Technology Human Resources social media accounts related to recruitment and branding. Work with the Employment Brand Manager and Sr. Director of Employee Experience to ensure social media standards and University strategic goals are aligned and met.

Job Duty 3 -

Work collaboratively with the Employment Brand Manager on thoughtful and strategic recruitment and marketing campaigns from idea to execution designed to increase brand awareness and actively build candidate pipelines.

Job Duty 4 -

Serve as the brand ambassador while attending in-person events and capture and collect content to create graphically appealing and visually on-brand resources for recruitment and retention initiatives.

Job Duty 5 -

Stay informed about current tactics, trends, networks, and platforms that will most effectively reach your targeted recruitment audiences.

Job Duty 6 -

Assist in developing online marketing initiatives to promote job families and career opportunities.

Job Duty 7 -

Support in creating and producing all printed recruiting materials, including brochures, flyers, signage, slides, and ads.

Job Duty 8 -

Define, identify, and amplify through social media platforms and print mediums the unique, relevant, and compelling benefits that make the Georgia Institute of Technology an attractive workplace.

Job Duty 9 -

Perform other job-related duties as assigned

Educational Requirements

Bachelor's Degree in a related field or equivalent combination of education and experience.

Required Experience

One to two years of job-related experience

Preferred Experience

Five or more years of job-related experience in Human Resources, Recruiting, E-Marketing, or Social Media campaigns

Pay Range: $26.46-$35.98/hr.

KNOWLEDGE

Advanced knowledge and use of Microsoft Office Suite like Excel, PowerPoint, and Word. Knowledge of Content Management Systems. General knowledge of video editing software and tools (i.e., Adobe, Apple iMovie, Apple Final Cut, etc.). General knowledge of social media campaigns, communication techniques, and branding best practices for recruitment strategies.

ABILITIES

Ability to create and produce innovative and original ideas using various social media platforms. Able to use a variety of graphic design tools and software to create original and creative content (i.e., Adobe Illustrator, Adobe Photoshop, Canva, etc.). Able to work cross-functionally in a large organization. Self-directed and able to adapt quickly to a fast-moving environment.

The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.

The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.

Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive or where they are required by Federal, State, or local government contract.

More information on these policies can be found here: https://www.usg.edu/policymanual/section6/c2714 Board of Regents Policy Manual | University System of Georgia (usg.edu).

This is not a supervisory position.

This position does not have any financial responsibilities.

This role is considered a position of trust.

This position does not require a purchasing card (P-Card).

This position does not require a security clearance.

This is a 12-month limited-term position.

Location: Atlanta, GA

The candidate of choice will be required to pass a pre-employment background screening. http://policylibrary.gatech.edu/employment/pre-employment-screening.