Division Director, Communications (Student Life and ABC)

Overview
Georgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our Strategic Plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting faculty may require meeting the needs of two careers.

About Georgia Tech
Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and No. 1 among institutions without a medical school.

Georgia Tech's Mission and Values
Georgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do:
1. Students are our top priority.
2. We strive for excellence.
3. We thrive on diversity.
4. We celebrate collaboration.
5. We champion innovation.
6. We safeguard freedom of inquiry and expression.
7. We nurture the well-being of our community.
8. We act ethically.
9. We are responsible stewards.

Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good; breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact.

Department Information
The Student Engagement and Well-Being marketing & communications team centrally supports the Student Engagement & Well-Being cabinet area and reporting units with strategic communications, writing, editing, public relations, graphic design, social media, videography, website support, and advertising.

Design and implement communications strategy and programs for a division of Georgia Tech. Serve as its representative within the Institute and with external entities regarding communications issues that impact campus-wide stakeholders. Serve as a member of the division leadership team and advise on strategic communications issues. This position will interact on a consistent basis with: unit management and staff, external and internal media contacts, alumni, other campus entities. This position typically will advise and counsel: division management/leadership, external and internal media contacts.

Job Duty 1 -
Design, implement and manage all communications-related activities for division to include development of strategic communications plan; liaison with internal and external media and other departments/units at GT.

Job Duty 2 -
Determine and manage the divisions marketing and communications strategy as it relates to the Institutes overall brand strategy.

Job Duty 3 -
Work closely with Institute Communications to engage, cultivate, and manage press and external relations to gain coverage of the divisions projects, programs, special events, and announcements.

Job Duty 4 -
Serve as the divisions liaison with Institute Communications for crisis communications and issues impacting campus-wide stakeholders.

Job Duty 5 -
Ensure tactical execution of communications in the division and ensure brand consistency and quality by reviewing and approving all division marketing and communications material and collateral. Administer divisions communications budget.

Job Duty 6 -
Create, maintain website(s) and other electronic/digital/social media to inform, promote and enhance the visibility and reputation of the division.

Job Duty 7 -
Create updates of public relations written materials, announcements, and other related communications documents.

Job Duty 8 -
Provide marketing, promotional and recruitment assistance to division management/leadership in articulating desired messages for targeted audiences. Attend workshops and events related to the division.

Job Duty 9 -
Perform and oversee division communications activities such as research, project planning and metrics, marketing analytics, branding, and related areas.

Job Duty 10 -
Perform other duties as assigned

Educational Requirements
Bachelor's Degree in Communications, Public Relations, Marketing or related field or equivalent combination of education and experience

Required Experience
Six to seven years of job related experience

Additional Preferred Qualifications
General marketing skills and cross-functional team leadership skills are preferred

• Proven experience leading integrated communications and marketing strategies across complex organizations with multiple departments or divisions.
• Demonstrated success in brand strategy development and implementation at the organizational level, including brand architecture, positioning, and messaging frameworks.
• Strong leadership and team management skills, with experience guiding cross-functional teams and aligning diverse stakeholders around a unified communications vision.
• Experience with data-driven decision-making, including the use of analytics to measure campaign effectiveness and inform strategy.
• Exceptional written and verbal communication skills, with the ability to tailor messaging for diverse internal and external audiences.
• Proficiency in crisis communication and reputation management, with a track record of navigating high-stakes scenarios.
• Familiarity with digital marketing ecosystems, including content strategy, SEO/SEM, social media, and marketing automation platforms.
• Experience working in a matrixed or decentralized organization, with the ability to influence without direct authority
  

SKILLS
This job requires skills in writing, editing and copywriting, as well as project and functional management. Working knowledge of production processes related to printed and electronic media is required as is use of office and specialized computer applications.

The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct.

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653.

The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities.

Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract.

More information on these policies can be found here: https://www.usg.edu/policymanual/section6/c2714 Board of Regents Policy Manual | University System of Georgia (usg.edu).

Salary range: $84,000.00 - $91,000.00

Location: Atlanta, GA

Job grade: A11

This is not a supervisory position.
This position does not have any financial responsibilities.
This position will not be required to drive.
This role is considered a position of trust.
This position does not require a purchasing card (P-Card).
This position will not travel
This position does not require security clearance.

Division Director, Communications (Assoc Dir)- Student Life and ABC: This position will design and implement communications strategy and programs for the divisions of Arts, Belonging & Community and Student Life within Student Engagement and Well-Being. This role will serve as the representative within these divisions for communications and marketing strategy and with external entities regarding communications issues that impact campus-wide stakeholders. This role will also serve as a member of the division leadership team and advise on strategic communications issues.

Successful candidate must be able to pass a background check. Please visit http://policylibrary.gatech.edu/employment/pre-employment-screening