Sr. Strategist, Market Expansion Team

First National Bank of Omaha
vision insurance, tuition assistance, 401(k)
United States, Nebraska, Omaha
Jul 14, 2025
At FNBO, our employees are the heart of our story-and we're committed to their success! Please see below the details of this career opportunity and how it fits into our organization's success. Our Modern, Flexible Workplace: We believe in a Modern, Flexible Workplace, and we are continuously exploring advancements in technology and office environments to make it easier to work from anywhere at any time, allowing for more flexibility in where and how you work. We know that choice and flexibility are important to you. We also recognize that flexible and remote positions can become opportunities for military partners, caregivers, and individuals with disabilities to thrive at our company. We invite you to consider what a Modern, Flexible Workplace can mean for you! It is anticipated that an incumbent in this role will work onsite for three (3) or more days a week and will have a dedicated workspace when working onsite. Work location is subject to change based on business needs. Summary of the Job: Our Team Objective: To reach new customers, unlock customer segments, offer new products and experiences to create loyal customers for life. Overview of the Role: The partnership division has decades of experience building great consumer lending offerings, launching partnership programs (Credit Card, Point of Sale Lending, Unsecured Consumer Loans) and creating strong partner relationships. This role will be responsible for identifying market expansion opportunities within the Partnership Division, turning those opportunities into new products and strategies that work well in our portfolio. To succeed you will need to develop great relationships, understand the overall product portfolio, develop strong new market expansion strategies, and consult on a holistic product strategy. Once a strategy is developed and new product concepts identified and validated, you will work with the operations team to determine prioritization and implementation. The Sr. Strategist is tasked with overseeing the go-to-market strategy and project implementation to ensure that the outcomes align with the bank's strategic vision of appealing to customers emerging into the bank's risk appetite. The key outcomes include: Expanding into new market segments (eg. "new to credit") Increasing approval rates for credit offerings. Test-and-learn both traditional and alternative data to expand the marketable universe for general purpose credit card. About This Role:* The Sr. Strategist will: Develop targeting & underwriting strategies to set the minimum acceptance criteria and policy declines for segments residing in the First Card Solutions test pool (current approved amount is $50MM in balances, with up to $100MM total available) Partner with FNBO's credit analytics team to ensure alignment of strategy credit and risk policies Collaborate with credit leadership to define our credit models, approval and decline strategies, initial line assignments, customer lifetime valuation models and other risk management tactics related to market expansion tests and strategies Pricing of interest rate logic to ensure that assets have adequate loss coverage while creating positive borrower selection and acceptance Partner with product and engineering teams to conceptualize and deploy infrastructure capabilities to house proposed market expansion strategies Partner with compliance team to make sure all the risk logic adhere to fair lending principles and other applicable regulations Coordinate between product development, targeting & segmentation, onboarding, customer marketing acquisition, and customer management teams. Facilitate communication and collaboration among these teams to ensure a unified approach to customer engagement. Delegate Tasks: Assign responsibilities to cross-functional team members based on their strengths and project requirements. Stakeholder Communication: Keep all stakeholders informed and manage their expectations effectively. Collaborate with internal teams to ensure that execution of risk strategies happens in line with agreed procedures and incorporate customer feedback into the strategy Key decision maker and influencer for senior management, employees and strategic partners around the safety and soundness of the risk initiatives of our credit card products, services and processes Key Performance Indicators (KPIs): Number of new customers acquired. Growth in customer segments targeted by new products and strategies. Approval rate increases for credit card products. The Ideal Candidate for This Role: Qualifications: 5+ years proven experience in project or product management within the credit card industry. Strong understanding of consumer credit segmentation and targeting strategies. Excellent communication and coordination skills. Ability to work cross-functionally with various teams to achieve business objectives. Candidates must possess unrestricted work authorization and not require future sponsorship. Compensation: Compensation range (base pay): $95,857.00-$162,957.00 This role may have a specific starting pay within this range. Final compensation offer to candidate may vary from posted hiring range based upon work experience, education, and/or skill level. Benefits Overview: We offer a variety of benefits designed to keep you and your family physically and financially healthy. Not only do we offer a competitive salary and work-life balance, we offer benefits to match your needs: Medical, Dental, Vision Insurance 401k, With Matching Contributions Time Off Programs Health Savings Account (HSA)/Dependent Care Employee Banking Growth Opportunities Tuition Assistance Short-Term/Long-Term Disability Insurance Learn more about FNBO benefits here: https://www.fnbo.com/careers/benefits/. For additional information regarding compensation and benefits, e-mail FNBO at TAGAdmin@fnni.com. To ensure you receive a response, include the number of this job (listed below) in the subject line of your message. Job number: R-20250833 Equal Opportunity & Belonging: FNBO believes that the quality of our employee experience is at the heart of our customer experience. One key pillar of our intended employee experience is Belonging. Belonging means we are committed to fostering a workplace culture where employees of all backgrounds feel valued, recognized, and empowered to be their authentic selves-no matter their role or where they are in their journey. Learn more here. FNBO is an equal opportunity employer for all employees and applicants and makes employment decisions without regard to status or identity. Click here to download 'EEO is The Law' Self-Print Poster Click here to download 'EEO is The Law' Supplement for Federal Contractors Click here to download 'EEO is The Law' GINA Supplement FNBO is an Equal Opportunity/Affirmative Action/Veterans/Disability Employer - Member FDIC FNBO follows federal law regarding the use of marijuana (this applies to all non-California applicants) Application Deadline: All our jobs will be posted for a minimum of 5 calendar days. Job postings may come down prior to 5 calendar days based on volume of applicants.