CONMED is seeking aMarketing Communications Specialistto support the Foot & Ankle Marketing Efforts. This is an excellent opportunity for a talented individual interested in marketing and healthcare. The Marketing Communication Specialist will support all Salesforce communication and help to manage our channel strategy, content creation, influencer partnerships, and build new audiences on current and emerging platforms. They will work cross-functionally across US Marketing and internal marketing communications on programs to bring initiatives to life in our social channels. CONMED is a leader in medical technology. We empower healthcare providers worldwide to deliver exceptional outcomes for patients. If you are committed to making a difference and delivering exceptional results, you'll find a group of people here that shares your passion for meaningful work. You'll be supported by a leadership team that promotes engagement through professional development, new challenges, and growth opportunities throughout your career. Come inspire us through your dedication, creativity, and exceptional performance - we'll do the same for you! Responsibilities:
- Remain up to date on new technology, platforms, macro trends, and competitor activities to apply to strategic plans
- Identifying new trends to spark new innovative content development for organic growth
- Expand the fan base across the brand's owned social channels by attracting new followers and transforming current followers into brand advocates
- Collaborate to either create or boost presence across appropriate channels, ie, Twitter, Facebook, Snapchat, YouTube, LinkedIn, and Instagram
- Identify, negotiate, and manage our influencer partners and relationships to drive growth and brand awareness
- Devise unique ways to keep CONMED in the social zeitgeist and partner with influential individuals to drive efficacy
- Assist in the development and deployment of social media strategy
- Contribute to 360 market campaigns that have a high impact on social channels
- Build and develop strong internal and external partners across social community management and creative development
- Manage Conmed.com product information, assuring the most up-to-date information is displayed
- Manage the CONMED Foot and Ankle Highspot page
- Standardize tracking, tools, and measurement methodologies
- Partner with Foot & Ankle product managers/subject matter experts to shape the story for content creation
- Collaborate with cross-functional experts and work in alignment with CONMED's corporate social strategy
- Follow and drive the CONMED marketing approval process to ensure brand continuity and compliance
- Proactive content planning and content creation with product managers, in alignment with Foot & Ankle's commercial goals
- Attend numerous large and small industry and regional meetings to meet with both external and internal stakeholders
- Consistently interact with sales leadership to execute their communication vision
- 25% Travel
Minimum Requirements:
- Bachelor's degree in Marketing, Business, Communications, New Media, Public Relations, or related discipline
- 0-2 years of professional social media marketing or digital media specialist experience
Preferred Qualifications:
- Advanced knowledge and understanding of social media platforms, resources, and communities
- Well-versed in the digital landscape and emerging platforms
- Hands-on experience with Facebook, Twitter, YouTube, Instagram, and LinkedIn
- Strong communication and interpersonal skills (verbal, written) preferred
- Proficient in Microsoft Office Suite of products (e.g., Excel, PowerPoint, Word) preferred
- Ability to multitask in a high-paced environment
- 25% domestic travel under normal working conditions
Note: This position is not eligible for employer based visa sponsorship. Benefits: CONMED offers a wide array of benefits to fit your unique needs. Visit our Benefits Page for more information.
- Competitive compensation
- Excellent healthcare including medical, dental, vision and prescription coverage
- Short & long term disability plus life insurance -- cost paid fully by CONMED
- Retirement Savings Plan (401K) -- CONMED matches your contributions dollar for dollar, with the potential for up to 7% per pay period
- Employee Stock Purchase Plan -- allows stock purchases at discounted price
- Tuition assistance for undergraduate and graduate level courses
Know someone at CONMED? Have them submit you as a referral before applying for this position to be eligible for our Employee Referral Program incentives! CONMED is an equal opportunity employer and does not discriminate on the basis of any legally protected status or characteristic. Protected veterans and individuals with disabilities are encouraged to apply. The Know Your Rights: Workplace Discrimination is Illegal Poster reaffirms this commitment. Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information. If you feel you need a reasonable accommodation pursuant to the ADA, you are encouraged to contact us at 800-929-7176 option #5.
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