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National Account Manager, Target/Meijer (Sweet Baked Snacks-US Retail Sales)

The J.M. Smucker Company
United States, Minnesota, Minneapolis
Aug 26, 2025

Your Opportunity as National Account Manager, Target/Meijer (Sweet Baked Snacks-US Retail Sales)

In this role you will be the National Account Manager for a strategic area (Target/Meijer), with the responsibility of our Sweet Baked Snacks category. You will own and manage strategic planning through internal and external cross functional collaboration. You will be responsible for delivering top-line sales and bottom-line profit targets through annual planning, execution, and comprehensive business management.

Work Location/Arrangements: Working Remotely in Grand Rapids, MI OR Minneapolis, MN and reside near major airport.

In this role your primary responsibilities will include:

Sales lead for the Sweet Baked Snacks strategic business unit with goal to drive profitable sales growth for both Smucker and Customer through the adoption of a general manager mindset, focusing on the following:

  • Financial Acumen: Understanding Sales Deducts, Internalizing customer profit, and driving value from volume/price/mix analysis.
  • Negotiation Skills: Understanding and mastering the components of the negotiation framework and how to apply planning and communication best practices to customer engagement.
  • Strategic Thinking: Building long term business (proactive vs reactive) and leveraging leadership to elevate ideas
  • Cross functional collaboration

Business Management

  • Build and maintain relationships within Key customers - Target/Meijer
  • Build and maintain relationships with all cross functional internal constituents
  • Develop strategies to drive brand/category growth and achieve or exceed sales/profit goals
  • Own and lead negotiations for joint business planning activities, new items, key initiatives
  • Influence Customer partners to implement solutions through fact-based presentations that deliver results with the goal of being mutually beneficial
  • Support and collaborate with Supply Chain team to drive solutions and efficiencies
  • Leverage Omni Marketing capabilities to drive brand equity and deliver against key performance indicators
  • Manage execution of everyday business, including Customer forms and reports, item/deal setup/ maintenance, online content, logistics and inventory management

Business Planning & Analysis

  • Own annual business planning activities
  • Perform in-depth analysis of sales and profit components, including merchandising, promotional and supply chain opportunities
  • Work with point-of-sale data to manage and inform strategic and tactical plans
  • Manage internal sales systems (including but not limited to systems impacting promotions, deductions, forecast, etc.)
  • Effectively manage trade budget and visibility
  • Forecast monthly and quarterly sales and communicate internally for production planning
  • Ad-hoc financial and data analysis, including pre/post event analysis
  • Drive business process improvements by working closely with cross-functional business partners and team

The Right Place for You

We are bold, kind, strive to do the right thing, we play to win, and we believe in a strong community that thrives together. Our culture is rooted in our Basic Beliefs, and we believe in supporting every employee by meeting their physical, emotional, and financial needs.

What we are looking for:

Minimum Requirements:

  • Bachelor's degree
  • A minimum of 5 years of Consumer-Packaged Goods (CPG) sales/account management experience
  • Previous experience calling on National Account headquarters or Regional Account headquarters
  • Strong written and verbal communication skills
  • Strong technical skills in office applications (i.e Excel, PowerPoint)
  • Proficient in use of syndicated data sources (IRI/Nielsen)
  • Ability to travel up to 30% of work schedule

Additional skills and experience that we think would make someone successful in this role:

  • Experience managing the Sweet Baked Snacks Category

Learn more about working at Smucker:

  • Helping our Employees Thrive
  • Delivering on Our Purpose
  • Our Continued Commitment to Ensuring a Workplace for All

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