Communications/Web Specialist- Department of Orthopedic Surgery

The communications/web specialist develops and manages all internal and external communication and marketing for the Department of Orthopedic Surgery across email, print, and digital platforms. The work is done across multiple health systems to promote the brand and mission of the department for the University.

Job Responsibilities:

• Content Creation
  • Pitch, develop, write, and promote stories for and in collaboration with the Medical School's communications team.
  • Develop, write, and edit stories important to stakeholders for the biannual publication, Joint Venture, and organize its publication.
  • Develop, write, and edit stories that promote key aspects of the department's missions.
  • Provide graphic design and copy-editing expertise in all aspects of communication and promotional items.
• Communications/Marketing
  • Manage internal and external marketing and communication across email, print, and digital platforms.
  • Partner with all health system teams to develop and evaluate marketing efforts, create and update collateral, and provide project management and marketing support.
  • Identify and organize conference and event presence to support marketing initiatives.
  • Utilize Salesforce Marketing Cloud to craft and disseminate all internal and external communication, including newsletters, updates, and messaging from leadership.
  • Ensure branding and messaging adhere to applicable brand and style guides.
  • Maintain and develop the department's website using Drupal.
  • Create and organize video content to support key department goals.
  • Develop content for social media platforms and monitor engagement.
  • Create and maintain marketing collateral, including brochures, flyers, and booklets, using Adobe Creative Suite.
• Content Management
  • Maintain departmental listservs.
  • Provide communications/marketing updates to department leadership.
  • Manage photographs, plaques, and awards as needed.

Required qualifications must be listed on resume

Required Qualifications

• Bachelor's degree plus two years of experience or a combination of education and experience to equal at least six years.
• Experience as a marketing communications specialist or similar role.
• Experience with web content management systems, like Drupal.
• Excellent verbal and written communication skills.
• Comfortable using Adobe Creative Suite and Salesforce Marketing Cloud.
• Ability to work in a hybrid office model.

Preferred Qualifications

• Previous experience in health care or an academic environment.
• Previous experience in Orthopedic Surgery specialty of health care.
• Previous experience with media relations.
• Previous experience working with multiple organizations and groups.
• Familiar with AP and Chicago style guides.

To learn more about the Department of Orthopedic Surgery, please visit: med.umn.edu/ortho.

Committed to innovation and diversity, the Medical School educates physicians, scientists, and health professionals; generates knowledge and treatments; and cares for patients and communities with compassion and respect. We value excellence, inclusiveness, collaboration, and discovery.

The mission of the regional campus located in Duluth is to be a national leader in improving healthcare access and outcomes in rural Minnesota and American Indian/Alaska Native (AI/AN) communities. In partnership with CentraCare, the regional campus in St. Cloud offers a wide range of patient experiences throughout students' education in Greater Minnesota and prepares them to become exceptional clinicians and leaders for rural and immigrant populations.

Founded in 1888, the University of Minnesota Medical School has three campuses. A four-year MD program and the MD/PhD program are located on the Twin Cities campus in addition to MD programs at regional campuses in Duluth and St. Cloud.

Pay Range: $28.75- $34.13 an hour ($59,800-$71,000); depending on education/qualifications/experience

Time Appointment Category: 75%-100% Appointment (If job description above does not specify appointment or expected weekly hours, assume a 100% appointment.)

Position Type: Civil-Service & Non-Faculty Labor Represented Staff

Please visit the Office of Human Resources website for more information regarding benefit eligibility.

The University offers a comprehensive benefits package that includes:

• Competitive wages, paid holidays, and generous time off
• Continuous learning opportunities through professional training and degree-seeking programs supported by the Regents Tuition Benefit Program
• Low-cost medical, dental, and pharmacy plans
• Healthcare and dependent care flexible spending accounts
• University HSA contributions
• Disability and employer-paid life insurance
• Employee wellbeing program
• Excellent retirement plans with employer contribution
• Public Service Loan Forgiveness (PSLF) opportunity
• Financial counseling services
• Employee Assistance Program with eight sessions of counseling at no cost
• Employee Transit Pass with free or reduced rates in the Twin Cities metro area

Applications must be submitted online. To be considered for this position, please click the Apply button and follow the instructions. You will be given the opportunity to complete an online application for the position and attach a cover letter and resume.

Additional documents may be attached after application by accessing your "My Job Applications" page and uploading documents in the "My Cover Letters and Attachments" section.

To request an accommodation during the application process, please e-mail employ@umn.edu or call (612) 624-8647.

The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.

The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu

Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.

The University of Minnesota, Twin Cities (UMTC)

The University of Minnesota, Twin Cities (UMTC), is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation's most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.

At the University of Minnesota, we are proud to be recognized by the Star Tribune as a Top Workplace for 2021, as well as by Forbes as Best Employers for Women and one of America's Best Employers (2015, 2018, 2019, 2023), Best Employer for Diversity (2019, 2020), Best Employer for New Grads (2018, 2019), and Best Employer by State (2019, 2022).