Senior Brand Marketing Manager

Will assist in building the brand and raise brand awareness through innovative, multichannel and cross functional marketing campaigns. Reviews market research and competitive intelligence projects and results to identify and articulate customer, competitor and industry trends which impact possible new branding opportunities and directions. Compile, analyze and interpret data for in-market campaigns to make strategic and tactical recommendations or in the moment adjustments to help deliver against brand business / marketing objectives.

Job Description:

• Contributes to the development and delivery of go-to-market plans.
• Facilitates the integration of cross-functional collaboration and innovations by supplying knowledge between Business Partners and Marketing.
• Provides status updates on applicable marketing, sales and service activities to key team members and business partners.
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
• Manages assigned Marketing budget/s.
• Monitor market trends, research consumer markets and competitors' activities that help support development of marketing strategies.
• Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.

Minimum Education:

• Bachelor's degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.

Minimum Experience:

• 6 or more years of progressive related experience required.
• Subject-matter-expert understanding of the marketing function/discipline and demonstrated application of knowledge, skills and abilities.

Preferred Experience:

• Ability to develop and execute integrated go-to-market plans that drive brand awareness, engagement, and business results.
• Exceptional organizational and budget management skills.
• Strong strategic thinking and analytical skills, with the ability to identify opportunities, develop innovative solutions, and measure campaign effectiveness.
• Strong communication, presentation, and interpersonal skills.

The target hiring compensation range for this role is $38 to $42. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.