New

Director, Digital Marketing & Communications

Vaco
$60.00 / hr
United States, New York, New York
Mar 18, 2026
Job Title: Director of Digital Marketing and Communications Duration: Contract 2-4 months Location: NYC (hybrid onsite) Pay Rate: $50-$60 hourly rate Position Overview A prominent New York City-based nonprofit is seeking a strategic and creative Director of Digital Marketing. This individual will lead the organization's digital footprint, overseeing the website, social media channels, and email marketing efforts. Serving as a brand steward and project manager, the Director will ensure all digital communications reflect the organization's innovative mission while enhancing its public reputation. This role requires a persuasive communicator who can concept and manage creative content while serving as an internal expert on digital channels. The Director will collaborate with senior leadership to support marketing operations for signature high-profile events and fundraising initiatives. Additionally, this role ensures that partner events, newsletters, and announcements are effectively branded, deployed, and analyzed for success. Primary Responsibilities Calendar & Campaigns Strategic Planning: Manage the integrated marketing and communications calendar, tracking key annual events, fundraising campaigns, and organizational initiatives. Production Management: Facilitate campaign meetings and serve as the production lead to ensure all digital assets are developed and implemented on schedule. Collaboration: Partner with cross-functional teams to create high-impact campaigns that drive awareness and fundraising growth. Creative Asset Coordination: Work with design and production teams to ideate and create branded digital and print assets, including video and photography. Website Management Platform Oversight: Manage the website hosting agency to develop landing pages, interactive content, and downloadable collateral. Technical Liaison: Act as the primary point of contact for web developers to coordinate updates, major changes, and troubleshooting. Content Integration: Collaborate with the communications team to schedule and post articles, news stories, and crisis communications. Analytics: Track and review website performance, providing comprehensive quarterly audits and reports. Social Media & Email Marketing Team Leadership: Manage the social media team to ensure consistent posting and engagement across all organizational accounts. Content Support: Assist with content creation (design, photo, and copy) as needed to maintain brand voice. Campaign Deployment: Oversee the scheduling and deployment of email marketing campaigns and fundraising appeals. Performance Tracking: Analyze social and email metrics to optimize engagement and report on quarterly success. Skills, Knowledge, and Experience Education: Bachelor's degree in Marketing, Communications, or a related field. Experience: 7+ years of experience in Marketing and Communications, ideally within the nonprofit sector. Analytical Mindset: Strong ability to analyze digital data for marketing communications and donor engagement programs. Technical Proficiency: Experience with online donation platforms (e.g., Classy, Blackbaud, iDonate, EveryAction) and audience engagement tools. Creative Tools: Proficiency in design and editing software, including Adobe Creative Suite, Canva, and WordPress. Management Skills: Highly organized project manager capable of handling high-volume workflows and coordinating with operations for service subscriptions. Communication: Exceptional writing and editorial skills, with the ability to translate complex information into simple, compelling value propositions. Software Knowledge: Familiarity with MS Office, Google Analytics, project management tools (e.g., Monday.com), and social media management platforms (e.g., Hootsuite, Sprout Social). Vaco by Highspring values a diverse workplace and strongly encourages women, people of color, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply. EEO Notice Vaco by Highspring is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race (including but not limited to traits historically associated with race such as hair texture and hair style), color, sex (includes pregnancy or related conditions), religion or creed, national origin, citizenship, age, disability, status as a veteran, union membership, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, political affiliation, or any other protected characteristics as required by federal, state or local law. Vaco by Highspring and its parents, affiliates, and subsidiaries are committed to the full inclusion of all qualified individuals. As part of this commitment, Vaco by Highspring and its parents, affiliates, and subsidiaries will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR@vaco.com . Vaco by Highspring also wants all applicants to know their rights that workplace discrimination is illegal. By submitting to this position, you agree that you will be giving Vaco by Highspring the exclusive right to present your as a candidate for the foregoing employment opportunity. You further agree that you have represented information about yourself accurately and have not affirmatively misrepresented your qualifications. You also agree to maintain as confidential, to the fullest extent permitted by law, any information you learn from Vaco by Highspring about the position and you will limit disclosure of information about the position only to the extent necessary to perform any obligations in furtherance of your application. In exchange, Vaco by Highspring agrees to exercise reasonable efforts to represent you through all solicitation, job screening and resume dispersal. Privacy Notice Vaco by Highspring and its parents, affiliates, and subsidiaries ("we," "our," or "Vaco by Highspring") respects your privacy and are committed to providing transparent notice of our policies. California residents may access Vaco by Highspring HR Notice at Collection for California Applicants and Employees here. Virginia residents may access our state specific policies here. Residents of all other states may access our policies here. Canadian residents may access our policies in English here and in French here. Residents of countries governed by GDPR may access our policies here. Pay Transparency Notice Determining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to: the individual's skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. With that said, as required by local law, Vaco by Highspring believes that the following salary range referenced above reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure. The individual may also be eligible for discretionary bonuses.