Assistant Community Manager

Hybrid 2 days in Wilton, CT office

Who We Are:

For more than a century, L'Oreal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beautyin terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oreal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L'Oreal Professionnel, Kerastase, Redken, Matrix, Pulp Riot, Biolage, Mizani, L'Oreal Technique, Pureology, and Color Wow.

What You Will Do:

The Assistant Community Manager will execute and evolve the brand's social engagement strategy, serving as a key voice of the brand across all digital touchpoints. This role will focus on building an engaged, culturally relevant community through real-time interaction, content creation, and creator engagement to strengthen brand affinity and drive meaningful conversation.

• Own day-to-day community management across all social platforms (organic and paid), including comments, DMs, and conversations, ensuring a consistent and elevated brand voice

• Proactively engage with consumers and creators in real time, identifying cultural trends and opportunities to drive timely, relevant brand participation

• Develop and support social-first content creation (TikTok, Instagram Reels, Stories), including serving as an on-camera brand representative when needed

• Support influencer and creator engagement, including outreach, relationship-building, and identifying emerging brand advocates

• Contribute to the growth and engagement of community platforms (e.g., Discord & Lark), while tracking performance, reporting on insights, and surfacing community feedback to inform strategy

• What We Are Looking For:

  Required Qualifications:

  • Bachelor's degree or equivalent experience

  • 2-4+ years of experience in social media, community management, or digital marketing

  • Strong understanding of social platforms (TikTok, Instagram, Discord) and current digital and cultural trends

  • Excellent written and verbal communication skills, with the ability to adapt tone and voice across audiences

  • Comfortable and confident on camera, with experience creating or participating in short-form video content

  • Highly responsive, proactive, and detail-oriented, with the ability to manage real-time engagement

  • Platform Proficiency: Dash Social

  • Experience engaging with creators or influencers and understanding of the creator ecosystem

• Preferred Qualifications:

  • Experience managing or contributing to brand communities (e.g., Discord or Lark)

  • Prior experience in beauty, fashion, or lifestyle industries

  • Strong understanding of content performance metrics and social analytics

  • Experience participating in live or real-time digital activations (e.g., TikTok Live)